Entertainment while
you commute

Ola Prime Play in-cab entertainment is one of the many initiatives by Ola cabs to make the commuter’s journey enjoyable. Voot, the online streaming channel of Viacom18 with whom, we’d collaborated to create the app UI for the Ola Prime Play in-cab device.

Voot for Ola Prime Play

Easy streaming and quick navigation were the highlights of the application in this project. And keeping in mind the premium status of the prime cab commuters, the visual design was created. Voot colours were made prominent for better brand recall, and the nuances of interacting with the Voot application were translated to suit the Ola Prime Play wireframe, thereby offering the users a seamless experience.